Vega & Winnfield
Woodford Reserve
“A Spectacle for the Senses”
Global travel toolkit launching Woodford Reserve new concept and visuals. The toolkit included 2 phases: “Love at First Sight” which included the visual DNA and guidelines, rationale, strategy, key visuals, and permanent visibility materials and “Love at First Sip” which included the creative concept, serve strategy and the big idea, The Sensory Lounge concept, design and visuals.
